Welcome to aaron chua make money blog

Hi, welcome to my blog. In this part of my world, I talked about how to achieve financial freedom by learning how to make money online through creating sites and earning from them.

Below are some current and past make money projects that details my learning journey.

My current experiment in making 50 amazon site niches. If you have not been following this challenge, best place to start is this resource page for the amazon challenge, that lists all the articles that I have written so far.

My experiment in making 1000 a month through adsense in 9 months.

If you came here looking for low cost startup ideas, here are 140 startup ideas that you can browse through.


Wednesday, 30 May 2012

How to monetize a blog

Blogs are essentially one of the hardest thing to monetise.  In this article, I will look at some popular ways to make money with a blog and why they are not suitable for aaronchua.com. Hopefully, this analysis will help you to understand how monetisation works and why you might be making more money if you choose the right option.


Just to be clear. A blog means it is personal and it has to be updated regularly. It is not to be confused with a niche site where the owner of the site typically is unknown and there are no real engagement being done.

Ads

Blogs typically don't work well with ads unless your blog has a large source of search traffic. Even so, a blog is normally configured to attract long term readers and not to send them off via the ads. As a result, they are not optimised to earn ad revenue via clicks.

I did an experiment using a new ad network called intentclick from Kontera. Below is my earning for May. 

Click to enlarge

I make a miserable USD0.22 for the month of May. You can see why ads is not an option here. Of course, I can earn more by using a better ad programme such as adsense but the point here is there a blog is not designed to push people away through ads so they are never the best monetization option

Affiliate offers

Using affiliate offers yields a much better result. The below is the earnings from clickbank. I made about USD100 in about 7 months, which comes to about USD13 per month. Still not going to be rich.

Click to enlarge

Promoting something to your readers or search traffic coming to your blog or selling something that is not value adding makes me feels dirty. Unlike other marketers, I can't really promote something unless it really gives you a positive ROI. This is why I only recommended keyword researcher as I believe it has helped me save lots of time doing research about long tail keywords

Selling ebooks

I am thinking of writing a book about business. However, I don't like a general business book. What I did was to look through the table of content for some of my favorite business or startup books and see what is the process of building a business. This is what I found:
  • Finding your niche
  • Test your assumptions
  • Build the product
  • Get your first customers
  • Scale and optmise your customer acquisition
The above is essentially the steps in starting your own online business. Among them, I have the most difficulty with Step 1 and 4. So, if I am going to write a book, it will be about these 2 sub topics.

If I am to do this, I would want to create something like an ideas book where I list out 100 niche ideas for the future. You guys remember I always get traffic by targeting emerging niches? Instead of keeping all the goodies for myself, maybe somebody will be to pay to read these new emerging areas.

Beside each idea, there will be suggestions on how to create a value adding niche site around these ideas. A good example of this format is what I did on this post here on how to build quality sites. Look at how I analyze the peer to peer loan market and you will get a glimpse into what this new book will be all about.

The downside of doing a ebook is that you might spend lots of time without getting any significant results.  Of course, I can always do some market validation tests but the risk is definitely higher when it comes to creating and selling your own product.

In conclusion

So, I am throwing this challenge out there to my readers: if you owned aaronchua.com, how would you monetise it?

2 comments:

Anonymous said...

Considering the amount of traffic you have why not monetize with adsense at least you have around 1000 visitors from the search engines and i think that would amount to something useful.

山下聖人 said...

If I own AaronChua.com
I will use all 3 methods mentioned.
But my focus will be Affiliates, and also my own e-books.